JMM X ATELIER MIRA

The level of quality and craft, the attention to detail to each design, from the fabrication of the custom laminated temples to the casting of the hinges, are uncompromised attributes of Jacques Marie Mage unique line, handcrafted in Japan in very small batches.

With a common attraction to impeccable, alluring and collectible creation, Atelier Mira has naturally welcomed the brand since its opening in 2016, participating to the growing brand awareness and witnessing the thriving collecting scene around the brand uniqueness.

For its second custom collaboration with Jacques Marie Mage (the first one was released in 2019 with only 10 pieces of a magnificent customization of the classic Zephirin model), Atelier Mira is now proud to bring back the distinguished model Devaux, reimagined in the twilight hues of the classic navy colorway, Royal, embellished with exposed silver hardware.

Made with premium cellulose acetate derived from wood pulp and cotton linters, it took 18 months to bring this collaboration to fruition, and every detail is tweaked to perfection: from the sterling silver arrowhead hardware to the iconic temples wirecores cast in sterling silver, featuring fine engravings inspired by traditional designs of the American West.

Staying true to the uniqueness of the brand, only 50 pieces have been made for our store: 25 sunglasses and 25 optical eyewear.

To add on to Atelier Mira’s personal attraction to the field of visual experimentation, we asked a german artist with strong roots in DIY culture, Ramon Keining, to create a unique visual for the special cleaning cloth delivered with the JMM custom packaging.

We invite you to view this one-of-a- kind piece of eyewear that will be released in our store on December 8th.

You also have the opportunity to order the JMM X AM Devaux sunglasses on our online shop today.

Don’t wait to get yourself this distinctive medium size collectible, suitable for both men and women.

Introducing Folc & Port Tanger

Atelier Mira is excited to share two new and amazing brands with you, Folc and Port Tanger, adding on to our, and soon your, collection of innovative, and unique eyewear.

FOLC

We welcome Folc into our space for qualities we all cherish: creative, small production and sustainable.

Folc is designed in a small workshop in Barcelona’s PobleNou, a neighborhood full of great imaginative and innovative energy.

Marta Llinarès has been designing for global eyewear and accessories labels for over ten years before she launched her own collection in 2016. 

She dedicates her talent to individuals attracted to high quality products with a story behind them,  and those who support independent brands.

The brand name “Folc” refers to Folk or Persons, to encompass all those people who love design and quality above a brand’s name.

The brand has a distinct style and personality inspired by the most glamorous era of Hollywood with bright pops of color. The delicate stacking of layers or etching to decrease volume in certain parts, creates frames that have subtle internal lines and a real structural feel that is both visually appealing and comfortable to wear.

Folc calls it “sculpting” because the final result is a piece with volume, playing with shapes and light to create a very special effect and warm perception. An acetate sculpture.

Much of the workmanship is done by hand followed by a manufacturing process done in northern Italy, one of the few places in the world with a tradition of handmade frames, where they respect health and safety standards established by the European Union.

The acetate used is made of cotton and wood dust sourced from Italy, thus reducing the environmental impact. This material has amazing qualities for creating incredible colors and high quality finishing on the glasses.

The sun lenses made by Zeiss offer the best clarity and UV protection against sunlight and glare.

Finally, to add to the uniqueness of the brand and to avoid overstocking and waste of material, each collection is produced in very limited batches.

We invite you to come and explore the selection of sublime pieces we made available for you. And If you don’t find what you are looking for, we can source it directly for you.

In the meantime, stay well and don’t forget to accessor-eyes your style.

PORT TANGER

Thanks to your trust, your curiosity and your taste for unique eyewear, Mira is now officially engaged with this newborn luxury eyewear, Port Tanger, and after flirting with Generation I, Generation II will launch our most exclusive selection of eyewear.

Founded by Bilal Fellah and his creative partner, Daniël Sumarna in 2019, the handcrafted eyewear line, which seeks inspiration from the Moroccan city of Tangier, has been spotted on everyone from ASAP Rocky to model Imaan Hammam…and now you.

The brand embodies and celebrates the dna and vibrant lifestyle of the Moroccan city that serves as a gateway to Africa and a portal to Europe, embodying a duality that runs throughout the brand.

Historically, Tangier has been a city of extremes. It’s a city that stands out by celebrating its international culture, a tireless resilience, and Mediterranean vibrance. These values are reflected in the brand, as Port Tanger’s frames stand out through evocative designs, premium quality, and luxurious flair.

Ethically handcrafted using sustainable cellulose extracted from cotton, the brand offers a variety of understated, elegant silhouettes; each design poetically reflecting the brand’s North African heritage.

All the brand’s diverse silhouettes are commonly adorned with a signature six-point design: a symbolic gesture toward the past, through the pillars of nostalgia, tradition, and craftsmanship, and to the present, with the principles of hope, design, and culture. With one eye on the past and the other on the present, Port Tanger seems destined for a sunny future…with you in it.

Come discover Generation II models including Kuky, made in collaboration with stylist Vanessa Reid. Kuky is a classic unisex aviator-style frame made contemporary by a sharp silhouette and a playful color palette inspired by the warmth and vibrant Andalucia.

TRAVELING WITH BRAZILIAN CHIC LAPIMA

Lapima 2022 collection will be on view in our store for two weeks, from June 17th to July 3rd.

An Opening Night Celebration will be offered to our customers June the 16th from 6pm to 9pm and a personal presentation of the collection with the International Ambassador of the Brand on June the 17th. Both events with reservation only.

 In showcasing this new brand, Atelier mira’s hope wasn’t only to make you escape to paradise this summer, but also, to share our affection for one of the most naturally beautiful and culturally rich countries on earth.

With or without travel plans, you may now embrace sublime sceneries revealed by the exclusive Lapima’s sunglasses and eyewear brand, directly from our Williamsburg store.

Launched in 2016 in São Paulo, dreamed and designed by Gustavo and Gisela Assis, Lapima’s collections are made with the best acetate from Italy, lenses from France, and flex hinges from Germany and finally crafted with the same attention to quality by artisans in Campinas, Brazil.

Gustavo and Gisela’s vision was to create evergreen products that could add style to the person who wears it, as well as sculptures playing with luminosity, beauty, and lightness. Their fashionable line inspired by the exuberance and fluidity of brazilian natural elements brings a sense of freedom and peace by using elemental surfaces and vivid colors.

 The brand’s name, Lapima means “la em cima” in Portuguese, which translates to “up there” in English. So let yourself reach luminous clouds, green forests an crystalline water with our selection of the best shapes and colors from the uplifting and bold Brazilian brand.