First Look: Oscar Magnuson Arrives in the U.S.!

We’re super excited to be the first opticians in the U.S. to introduce this amazing brand, and we hope you will enjoy discovering it just as much as we did!

Here comes Oscar Magnuson from Sweden.

Oscar for Oscar

This brand has its roots back in 1992 when Oscar and Patrik first became friends.

After developing their design expertise, they launched Oscar Magnuson Spectacles in 2006 in Stockholm. 

With influences from contemporary art, design, fashion, and music, the OM collection is known for its bold yet balanced design, featuring a sleek palette of monochrome shades. 

OM frames are crafted with an all-natural product from bioacetate,by highly skilled artisans in Italy and Germany .

Bioacetate, derived from wood and cotton fibers, gives an exclusive touch and a feeling of warmth and silkiness, which can only come from natural substances.